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      The Zen of Web Typography

      The Zen of Web Typography

      It’s time. Time to start putting all of that great content you’ve created online. Makes sense, right? It’s good. It’s well-written. And it could help keep your website fresh. It could even help with SEO. There’s just one mental hurdle you...
      Is Your Website Ready to Handle a Traffic Spike?

      Is Your Website Ready to Handle a Traffic Spike?

      On Super Bowl Sunday, 84 Lumber learned the hard way what happens if your website isn’t prepared for a sudden spike in web traffic. The company, which sells building materials, saw its marketing campaign site crash when its Super Bowl commercial directed viewers...
      Using SVG Filters & CSS For Photo Manipulation

      Using SVG Filters & CSS For Photo Manipulation

      Near the end of a recent website project, I ran into an interesting problem. The client wanted to switch the main color of the site to black. And while the magic of CSS makes that request straightforward, there was a rub. I had used color overlays on top of all of the...
      Boost Your WordPress Website’s Performance

      Boost Your WordPress Website’s Performance

      Based on current research, web analytics, and real-world reports, stats are all showing that decreasing your site’s load time is now every bit as important as producing valuable website content. Performance of your site is crucial for your business’ bottom line,...
      How Web Design & SEO Can Meet in the Middle

      How Web Design & SEO Can Meet in the Middle

      Does great web design have to suffer because of search engine optimization (SEO) techniques? Does search engine visibility take a hit when websites focus solely on design? It’s a long disputed, hotly debated, and (dare I say) downright polarizing topic depending on...
      Should You Switch to a New gTLD?

      Should You Switch to a New gTLD?

      If you’ve recently heard people talking about new generic top-level domains (gTLDs), you’ve probably wondered: “Should we switch?” It’s a fair question. Switching to a different gTLD besides .COM, .ORG, or .NET can give you a huge boost...

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